4 Benefits of USA-Made Products

You’ll find four important words printed on most Sellars packaging. Made in the USA. These words speak to the quality of our products, our commitment to sustainability and the positive impact on the lives of Sellars employees, customers and distributors.

Since the beginning in 1985, most Sellars products have been manufactured in the USA—many in our founding city of Milwaukee, Wis. Research shows that 2/3 of all U.S. customers seek out products that are made in America. Of those, half are even willing to pay more for them—10-20% more.

In honor of Manufacturing Month, here are four reasons buyers, distributors and customers feel better about reaching for products with those reliable four words.

Constantly innovating for a better process

Good isn’t good enough for us. As a company, we are constantly monitoring, evaluating and evolving our processes to create high-quality products for our distributors and end-users. This approach also enables our team to create better jobs for our team and strategically integrate technology when and where it makes sense. A recent example of this constant innovation was the addition of a new web-guide on our double re-creped (DRC) line. This technology reduces scrap while maximizing web usage by guiding paper through in the ideal position for a significant overall improvement.

A more sustainable product & supply chain

Many Sellars products are made using recycled materials thanks to our innovative DRC technology. But sustainably doesn’t stop there. When USA distributors choose to sell USA-made products to their USA-based buyers, the distance those products travel is drastically reduced, which saves on transportation costs and reduces the use of fossil fuels and the carbon footprint.

Products with greater quality & consistency

When you choose USA-made Sellars products, there are no surprises. Our production team is constantly testing products as they come off the line to monitor weight, thickness and strength. Our consistency leads to greater predictability for consumers and peace of mind for distributors. And consumers take notice. Research shows 46% of Americans believe that USA-made products are of higher quality than those made in other countries.

Sellars maintains close relationships with our vendors and suppliers, which prevents supply chain hiccups and enables a clear “chain of custody” of all materials. If our vendors identify an issue, we are notified right away to address it before it impacts product quality.

Creating economic growth & jobs

Made in the USA means more than just quality products. It allows financial stability for USA-based families, it creates opportunities for workers of all socioeconomic backgrounds, and it supports our local and national economy. For every $1 spent in manufacturing, $1.82 is added back to our economy. At Sellars we’re not just creating sustainable products; we’re building sustainable futures for our people and beyond.

Browse our wipers, towels, absorbents and more on our NEW website https://sellars.com/.